Retail Execution Executive at Unilever

JOB PURPOSE

• The core purpose of this role is to plan and execute effective retailer media activations with UK retailers for our customers across all business units, maximising the impact of Unilever’s brands at the point of purchase.

MAIN RESPONSIBILITIES

• As a Retailer Execution Executive, you will be externally facing and sit at the heart of the business, delivering insight led retail media activations for Unilever brands to influence shoppers at the point of purchase.
• This will require you to engage with our retailers, agency partners, commercial customer account teams and business unit brand marketing teams. We work in an agile manner, meaning you will need to be adaptable, depending on where the biggest priorities lie, concentrating your efforts to meet key project deliverables across the Retailer execution team and will find yourself working across a variety of campaigns and brands.
• This role has a particular focus on Morrisons requiring you to build relationships with the retail media agency MMG, though you may also find yourself working across other key retailers.

WHAT YOU NEED TO SUCCEED

• The role requires strong project management, communication and collaboration skills, whilst working in a fast-paced environment. Effective stakeholder management is key for success, as you’ll be working with numerous stakeholders across commercial, brand marketing, media, digital, creative, insight and the wider retail execution and shopper marketing team regularly.
• Attention to detail will be important to harness data insights, evaluate campaigns and manage investment effectively to drive improved performances.
• The successful candidate will have the opportunity to forge meaningful relationships with external stakeholders (marketing, commercial, communications and community teams) and with media agencies.

Experiences & Skills required

• Strong Project Management skills and experience in developing and landing differentiated brand media activations across print and digital channels.
• Engage and negotiate with internal and external stakeholders (Agencies, customers, colleagues, and industry experts). Be comfortable challenging retailer media agencies on their media offering and carry ambition to always better what has been done before.
• Track and evaluate media activations and share the learnings. Measuring them against KPI’s and the defined Job to be done.
• Be comfortable challenging retailer media agencies & media sales managers on their media offering and carry ambition to always better what has been done before.
• Strong budget management skills, ensuring campaigns are executed to budget and with accurate forecasts, as well as the ability to raise Purchase Orders.
• Stay current with new ways of shopping and media associated with an omnichannel world through regular store visits and online walk throughs.
• Harness relevant shopper data and insights and turn it into strategic actions. (Using Kantar, Nielson, CMI and retailer Agency data)
• Understand retailer dynamics and strategy and put the shopper at the centre of what we do.

What We Offer

• Not only do we offer a competitive salary and pension scheme, we also offer an annual bonus, subsidised gym membership, a discounted staff shop and shares. You’ll have the opportunity to work directly with our renowned and exciting brands in a flexible and hybrid working environment