This is an exciting opportunity for someone to work with some of our largest and most strategically important Lodging merchants across the EMEA region. The Global Client Group (GCG) comprises leading Merchants across Airlines, Lodging and Car Rentals sectors including brands such as BA, Air France, KLM, Marriott, Hilton, Hyatt, Accor, Etihad, Qatar, Avis and Hertz.
Specifically, you will have responsibility for:
- Building relationships with our Global Travel Merchants; leading consultative and objective led conversations
- Partnering closely with the GCG Client Management and Business Insight managers to build annual robust marketing plans for the merchants
- Working alongside the wider European Marketing Organisation to foster relationships across markets
- Scale, innovate and selling in marketing channels to merchants, e.g. Amex Offers, publishing
- Ownership of the Amex Offers pipeline supporting end to end setup and execution across teams and in collaboration with DMOX team.
- Implementing marketing plans utilizing targeted BTL channels (Direct mail, email, web) as well as, ATL channels (magazines, social media, sponsorship, events etc.)
- Managing the utilisation and tracking of contractual marketing funds including A&P budget management across EMEA
- Appointing and managing creative agencies to ensure optimal delivery of the campaigns
- Rigorous attention to detail around campaign setup, internal brand and governance processes and audits
- Requesting and analysing post campaign analytics which demonstrate the value of AXP marketing to a wide variety of teams across our Merchants and global Amex stakeholders
The following are preferred for this position:
- Bachelor’s Degree (or equivalent) preferably in marketing
- Experience of building marketing plans and implementing them tactically both ATL and BTL
- Knowledge of the travel or airline industry preferred
- Selling in opportunities and getting a partner excited about new channels
- Passion for marketing, digital marketing and innovation
- Experience of working with external partners or in a partner facing role
- Good analytical and finance acumen
- Attention to detail
- Able to prioritise and work with multiple projects at the same time
- Comfortable with building and deliver presentations to senior internal and external stakeholders
- Comfortable with a partner facing role
- Employment eligibility to work with American Express in the UK is required as the company will not pursue visa sponsorship for these positions.
We back you with benefits that support your holistic well-being so you can be and deliver your best. This means caring for you and your loved ones' physical, financial, and mental health, as well as providing the flexibility you need to thrive personally and professionally:
- Competitive base salaries
- Bonus incentives
- Support for financial-well-being and retirement
- Comprehensive medical, dental, vision, life insurance, and disability benefits (depending on location)
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- Generous paid parental leave policies (depending on your location)
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
- Offer of employment with American Express is conditioned upon the successful completion of a background verification check, subject to applicable laws and regulations
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