Content Operations Specialist at Binance

We are seeking a highly organized and proactive Operations Specialist to support the Content Business Unit (Content BU) . This role plays a key part in ensuring smooth day-to-day operations, campaign execution, and process optimization across multiple content products and regions.

Responsibilities:

• Coordinate with internal and external stakeholders to achieve operational and performance KPIs across the Content BU.
• Support campaign management, including Learn & Earn (L&E) and other content or educational initiatives — overseeing setup, tracking, and reporting.
• Maintain and manage content and campaign calendars, ensuring alignment between product, marketing, and social media activities.
• Work with tech, product, and compliance teams on operational requests such as new language integrations, front-end customizations, and legal or data-related updates.
• Manage localization workflows for new articles, glossaries, and course content — from request to publication across multiple languages.
• Track and maintain localization and access requests for the Content Management System (CMS), supporting new language onboarding and local team access.
• Handle content-related customer service (CS) issues, including inquiries tied to courses, learning programs, and site experience.
• Coordinate social media scheduling and content publishing for the Content BU, in collaboration with global marketing and regional teams.
• Support data tracking and performance reporting, working closely with analytics teams to extract insights and optimize content strategy.
• Perform ad-hoc operational duties to ensure efficient workflows and seamless cross-team collaboration.

Requirements:

• 2–4 years of experience in operations, project coordination, or product management, preferably within an education, tech, or content-driven environment.
• Strong organizational and multitasking skills, with the ability to manage multiple stakeholders and priorities across regions.
• Excellent communication, problem-solving, and coordination abilities.
• Experience with CMS platforms, localization processes, and data reporting tools (e.g. Google Analytics, Looker Studio, or equivalent).
• Detail-oriented, proactive, and comfortable working in a fast-paced global environment.
• Passion for education, content, and blockchain technology — experience in the crypto industry is a plus.
• Fluency in English is required to be able to coordinate with overseas partners and stakeholders. Additional languages such as Mandarin would be an advantage.