Location Planning Assistant (8 Month FTC) at McDonald

The Opportunity

Are you an independent thinker with a curious mind and a passion for data?

• We’re looking for a Location Planning Analyst to join our dynamic team and help shape the future of restaurant development across the UK and Ireland.
• This is a unique opportunity to be part of our highly successful Development team, supporting the acquisition and growth of new restaurants. You’ll play a key role in evaluating new opportunities, analysing data, and influencing strategic decisions.

What You’ll Be Doing

• Analyse internal and external data to support decision-making and strategy development.
• Re-assess sales and impact estimates for pipeline sites as part of the re-approval process.
• Maintain and enhance databases covering our estate, competitors, and other points of interest.
• Track and report on competitor activity, providing insights into their strategy.
• Collaborate with external consultants and data suppliers to maximise value.
• Monitor post-opening performance and provide actionable insights to inform future strategy.
• Respond to wider business requests for geo-demographic data and analysis.

What You’ll Need

• A degree in a numerate discipline (e.g. Business Management, Economics, Geography, GIS).
• Strong understanding of UK & Ireland geography and the restaurant/retail sector.
• Excellent attention to detail and advanced Excel skills (pivot tables, lookups).
• Experience working with customer, transactional, and market data.
• Ability to cross-match datasets and reconcile differences.
• Strong reporting and communication skills to deliver influential insights.
• Self-starter with excellent time management and a collaborative mindset.
• Commitment to our core values and delivering outstanding customer service.
• Full UK driving licence (beneficial but not essential).