Senior Licensing Executive - Retail and Merchandise at Chelsea Football Club

PLAY YOUR PART (Main Responsibilities):  

Grow the Brand – 

• Drive new business development to expand Chelsea FC’s product presence across lifestyle categories, globally. 
• Identify and pitch new partners that align with Chelsea’s brand and commercial goals. 

Own the Product Lifecycle – 

• Manage relationships with existing licensees across product development, design, approvals, and go-to-market timelines. 
• Collaborate closely with internal creative, merchandising, and legal teams to maintain high standards across every licensed product. 

Drive Commercial Results – 

• Support and execute licensing strategy to achieve revenue growth targets. 
• Monitor and report on royalty performance, forecasting, and commercial opportunities. 

Create Market Impact – 

• Coordinate licensed retail activations and pop-up experiences around key global events, such as pre-season tours. 
• Stay ahead of market trends to inform product and category strategy 

DO THE RIGHT THING (Our Expectations):

• To demonstrate and live by the club’s values; Here to Win, Be Brave, Do the Right Thing, Play Your Part, Many Teams, One Club and Proud to Be Chelsea.
• To adhere to the club’s policies and procedures, including Health & Safety, Financial Authorisation, Confidentiality and GDPR.
• To act as an ambassador for diversity, equality, and inclusion, and demonstrate a positive commitment by treating others fairly in line with our Equality, Diversity & Inclusion Policy and reporting any acts of discrimination through appropriate channels.
• To create a safe environment and act to protect all young people and vulnerable adults that are either in your care or attending club premises, and report any concerns to the Safeguarding Lead.
• To report any misconduct or suspected misconduct to the HR Department

PROUD TO BE CHELSEA (Person Specification): 

Skills, Qualifications & Experience: 

• Solid experience in retail buying, product development, brand licensing, or a similar commercial role within fashion, consumer goods, sports, or entertainment.  Experience working with international markets or global brands is a bonus. 
• A deep understanding of how to take a product from concept to customer—balancing brand integrity with commercial success. 
• Excellent project management, communication and organizational skills—you keep multiple initiatives moving without missing a beat. 
• Strong relationship skills and confidence working with internal stakeholders and external partners. 
• A proactive mindset, always looking for new opportunities to grow the brand and business. 
• Exposure to contract reviews and understanding of licensing legal considerations. 
• Ability to work in a fast-paced environment and adapt quickly to changing priorities.