SMB Business Development Executive at HP

Description -

We are opening an exciting early career opportunity for a creative individual to join the HP Store UK team and help drive HP’s growth in the SMB space. In this role you will work closely with the SMB Business Manager to extend HP’s reach into the SMB market, building out and executing a clear action plan to engage and acquire new customers, and growing the Lifetime Customer Value in this space.

The key responsibilities of this role involve  

• Supporting 4P execution across priority product sets on HP Store, developing strategies on increasing coverage and engagement on these products
• Defining and driving growth initiatives to a clear plan with well-defined lead and lag measures
• Working closely with the Performance Marketing, CRM and Merchandising functions to ensure relevant and consistent visibility of these products sets throughout the purchase cycle
• Continuously monitoring and maximizing key e-commerce metrics such traffic volume and quality, Add to Basket & Conversion rates, and Average Order Value, course correcting where stats are off plan
• Driving strong engagement and alignment with Category & Marketing teams on relevant product areas
• Providing general support to the PC business managers with day to day tasks such as
  • Providing reporting to support decision making & provide business insights
  • Stock and sales management – ensuring the store is always in stock within business targets & following the market promotional plan
  • Building the quarterly category and promotional plans & driving execution

The traits we will be looking for in the successful candidate are:

• An innovative thinker & problem solver
• Someone who constantly asks why and challenges the status quo
• Bold and accountable, someone who is comfortable taking managed risks and owning the outcome
• A team player who wins the right way
• An ability to evaluate varied data sets quickly and methodically, and take swift action to drive the best business outcome
• Someone adept at prioritising workload to focus on the aspects that will lead to the best results
• Someone with an eye for detail who will scrutinise content & copy
• A customer obsessive who demonstrates a truly customer first approach

Preferred Experience:

• Four-year Degree in Sales, Marketing, Business Administration, or any other related discipline or commensurate work experience or demonstrated competence.
• Knowledge of HP’s technology offering and the competitive landscape