About the Role
As a Shift Manager, you’ll lead and inspire a high-performing team to deliver world-class results in safety, quality, service, and cost within our Guinness packaging operations.
You’ll be responsible for maintaining compliance with health, safety, environmental, quality, and reliability standards — while driving continuous improvement through lean manufacturing and problem-solving techniques.
In this fast-paced, high-demand environment, you’ll make real-time decisions to ensure production targets are met safely, efficiently, and to the highest quality standards. You’ll also mentor and develop the production team in the use of Manufacturing Management Systems (MMS), embedding best practices and high performance.
Key Responsibilities
- Lead, mentor, and develop across our multi-disciplinary teams of 10-20 people, fostering a high-performance culture.
- Ensure delivery of key performance indicators (KPIs) across safety, quality, service, and cost.
- Drive continuous improvement using structured problem-solving tools such as Lean, Six Sigma, and TPM.
- Actively manage production planning and performance on the shop floor.
- Lead the Asset Care agenda and resolve operational issues in real time.
- Promote compliance with regulatory and accreditation standards including ISO and HACCP.
We would love to hear from you, if you
- Have a proven record in a fast-paced FMCG or manufacturing environment and a passion for leadership and continuous improvement.
- Are proactive, collaborative, and motivated to lead a team to success.
- Have demonstrable experience leading teams in an FMCG or manufacturing setting.
- Possess strong leadership and mentor skills with a focus on performance development.
- Have experience applying Lean, Six Sigma, or TPM methodologies to drive improvement.
- Have a good understanding of manufacturing financials and budgeting processes.
- Demonstrate excellent problem-solving and communication skills.
- Hold NEBOSH, IOSH, or IBD qualifications (beneficial but not essential).
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Key Outcomes
This role is critical in accomplishing impactful shopper marketing strategies for our portfolio of premium brands. It involves working closely with Brands, Consumer & Shopper planning Category development, customer marketing and sales to drive shopper engagement and conversion at the point of purchase. You will ensure they have all the insights; growth drivers and tools they need to deliver stellar execution of our commercial plan to shift consumer and shopper behaviour to achieve Diageo’s financial and market share ambition. You can demonstrate your strategic competence in a multifaceted environment. If you are looking for a global shopper-centric role with significant business impact, this one is for you!
Key Deliverables
The Shopper Marketing Manager will intervene on strategic projects at portfolio level:
- Seasonal Platforms: to develop portfolio-based activations targeting key shopper opportunities and seasonal peaks (e.g. “The Ultimate Christmas Gifts”, “Summer Holiday Cocktails”) to create an unmissable physical and digital presence.
- Innovation & Formats: To lead the execution of our format strategy by targeting new shoppers looking for an affordable gift or self-treat, as well as catering better to the ‘stock-up’ mission via multiple packs to enable carrying and price differentiation. To work closely with GT innovation by developing optimised tools for cross-portfolio innovation platforms including small formats and ready-to-drinks.
- Innovation & Formats: To lead the execution of our format strategy by targeting new shoppers looking for an affordable gift or self-treat, as well as catering better to the ‘stock-up’ mission via multiple packs to enable carrying and price differentiation. To work closely with GT innovation by developing optimised tools for cross-portfolio innovation platforms including small formats and ready-to-drinks.
Functional Responsibilities:
- Apply powerful shopper insights: partner with Consumer Planning and Category Development to optimize strategy and shopper tools for global travel specific context and adapt to regional nuances and retailer-specific requirements.
- Activation Excellence: work closely with customer marketing to implement shopper marketing initiatives in-store, in outlets and online, ensuring timely delivery of campaigns that align with brand strategy and retailer needs.
- Performance Monitoring: Measure the efficiency of campaigns using important metrics (e.g., sales uplift, shopper engagement), and provide actionable insights for continuous improvement.
- Budget Management: Ensure efficient use of shopper marketing budgets, delivering cost-effective campaigns that drive impact.
Experience Required
- The ideal candidate should have extensive shopper marketing experience demonstrating impactful delivery across shopper marketing/consumer marketing roles.
- Commercial astuteness bringing a “GM attitude” is essential along with evidence of using insights creatively strategizing effectively balancing multiple projects comfortably thriving amidst ambiguity fostering strong relationships internally/externally both remotely/in-person.
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