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  • Posted: Sep 17, 2025
    Deadline: Not specified
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  • We are the LEGO Group, the company behind the world’s most loved LEGO® bricks. Our brand name derived from the two Danish words Leg Godt, which mean “Play Well”. We’ve been sparking imaginations and inspiring the builders of tomorrow since 1932. This is our mission and what motivates our colleagues around the world every day. Today, we remain...
    Read more about this company

     

    Trade Marketing Manager

    Job Description

    We are looking for a hardworking and skilled Trade Marketeer based in our Slough UK & Ireland (UKI) Head Office to lead and support the delivery of retail marketing strategies and campaigns, in a robust commercial business unit with a wonderful brand. Bring your energy, ability to learn and proactive mind-set where you leave no stone un-turned to anticipate change in a fast-paced commercial environment.

    In return, we will encourage you to succeed and personally develop in a function committed to supporting business growth and to put outstanding toys into the hands of happy children.

    In return for all your hard work we offer a flexible way of working, a competitive salary and benefits package with consistent bonus potential.

    ****No relocation assistance is offered for this position****

    Core Responsibilities

    • Proactively & independently own the strategic plans and initiatives within UK/I Trade Marketing for key campaigns
    • Management of a £2m+ budget, driving the most effective spending across themes and customers to achieve key marketing objectives whilst ensuring strong return on investment
    • Own and set the strategic trade marketing direction and plan for a specific key channel to achieve maximum brand and commercial impact, this role will lead the important channel for Western Europe
    • Coach and informally lead an Assistant Trade Marketing Manager and intern to ensure successful execution with excellence
    • Be the UK/I Lead for IP Partners and partner with them on activation planning and executions
    • Drive, develop and implement, then evaluate all retail media plans and executions for the channel
    • Implement and develop an influencer programme and strategy in collaboration with the Brand Relations team
    • Bring fresh insights that identify innovations within channel

    Play your part in our team succeeding!

    The team’s purpose is to drive sales performance through the best possible brand experience in retail, engaging and inspiring our shoppers and consumers. To do this the role will be pulling ‘through the line’ brand and themed campaigns, crafting impactful, engaging and conversion driving retail executions.

    Do you have what it takes?

    • In-depth Trade Marketing experience in consumer goods focused, supplier side company
    • Deep understanding of omnichannel Trade Marketing that is key performance indicator aligned to overall marketing and business objectives
    • A demonstrable record of design and roll out of innovative Trade Marketing projects
    • Strong (informal) leadership and coaching methods that can drive the development of other more junior colleagues
    • Strong strategic, end to end thinking to translate regional strategy into engaging and impactful local priorities
    •  A strong collaborator who builds sustainable relationships through engagement and trust across functions and hierarchies steering a wide range of partners contributing across team settings
    • A drive for results that champions effectiveness and data centricity, bravery to test hypothesis with a test and learn approach
    • Detailed analytical and budget responsibility demonstrating robust evaluation skills turning findings into commercially viable actions
    • Proficiency in English both written and spoken.
    • Our hybrid working model is 3 days in the office, 2 days from home.

    Check how your CV aligns with this job

    Method of Application

    Interested and qualified? Go to LEGO Group on www.lego.com to apply

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