Commercial Director at The Savoy Hotel at Fairmont Hotels & Resorts

Overview:

As Commercial Director at The Savoy, one of the world’s most iconic five-star luxury hotels, you will be responsible for shaping and delivering the hotel’s commercial strategy to drive sustainable revenue growth across all business segments. This Executive position oversees the Sales & Marketing Division—including Sales, Marketing & Communications, Reservations, Revenue Management, and Event Sales and Planning, while also contributing to Food & Beverage revenue initiatives through pricing strategy, concept development, and market positioning.

You will act as a key member of the Executive Committee, ensuring commercial excellence whilst enhancing The Savoy’s reputation for exceptional luxury guest experience.

Key Responsibilities:

Strategic Leadership

• Develop, lead, and execute the hotel’s total revenue strategy across rooms, F&B, events, and ancillary revenue streams.
• Partner with the General Manager to deliver on financial goals, ensuring consistent alignment with The Savoy’s luxury positioning and brand values.
• Responsible for developing the annual business and marketing plan for the department.
• Provide commercial insights for the development of F&B concepts, menus, and pricing strategies to maximise profitability and market competitiveness.

Sales

• Lead and inspire the Sales departments, ensuring effective collaboration across Sales, Marketing & Communications, Reservations, Revenue, and Event Sales & Planning.
• Drive business from key segments, including corporate, leisure, group, and high-net-worth markets.
• Participate in tradeshows, conventions and promotional events within the hotel and trade related organizations.
• Ensure and enforce the integrity of Delphi Sales and Catering at all times.

Marketing & Communications

• Develop and lead the marketing strategy of the hotel
• Ensure integrated marketing campaigns that strengthen The Savoy’s global brand presence, highlight its heritage, and attract new audiences.
• Optimise the use of the hotel’s archive, and embed storytelling into the guest experience

Revenue & Reservations

• Oversee revenue management and distribution strategies, optimising performance across all channels.
• Work closely with the Revenue Director in preparing monthly forecasts, departmental budget, and function space yield maximization
• Ensure a seamless and luxury reservations experience, with a focus on conversion, guest satisfaction, and loyalty.
• Analyse market trends and competitor performance, adjusting strategy to maintain The Savoy’s leadership in the luxury segment.

Cross-Departmental Collaboration

• Work closely with Rooms, F&B, and Events leadership to align pricing, promotions, and guest experience initiatives with commercial objectives.
• Support new concept development in F&B and ensure alignment with guest expectations, market trends, and financial targets.
• Partner with Finance on budgeting, forecasting, and performance tracking, ensuring transparency and accountability.

People & Culture

• Lead, mentor, and develop a high-performing team across multiple disciplines.
• Foster a culture of commercial curiosity, innovation, and accountability, ensuring that all team members are aligned with the hotel’s vision of luxury hospitality.
• Embed and role model The Savoy’s values and culture.

Qualifications

What you will need to do in this role?

• Proven senior commercial leadership experience within luxury hospitality, ideally in an iconic five-star property.
• Strong track record in revenue optimisation, sales strategy, and brand marketing.
• Deep understanding of luxury guest expectations and the dynamics of global high-end hospitality markets.
• Strong analytical skills, with the ability to balance data-driven decision-making with creative commercial and entrepreneurial thinking.
• Exceptional leadership, communication, and influencing skills.

Key Competencies:

• Strategic Visionary: Able to balance long-term growth with short-term financial performance.
• Luxury Brand Stewardship: Ensures that all commercial strategies reflect The Savoy’s heritage and brand positioning.
• Collaborative Leader: Builds strong relationships across functions to deliver shared goals.
• Innovative Thinker: Anticipates market shifts and creates compelling commercial responses.